What's your story... BP

Graduate recruitment attraction

  • Main brochure Main brochure
  • Geoscientists Geoscientists
  • Technologists Technologists
  • Petroleum & Reservoir engineers Petroleum & Reservoir engineers
  • Subsurface Subsurface
  • Interns Interns
     

We worked on graduate recruitment and human resources materials for a number of years for BP. With associated art direction, photography, interviewing and profile development, our work provided BP with a range of documents, from four page ‘tasters to 40-page graduate and intern recruitment brochures, as well as supporting collateral like exhibition stands, advertising and electronic newsletters.

We also delivered:

  • Copy for BP’s global careers centre website
  • A complete series of 30+ profiles of senior managers from around the world for a talent-oriented intranet site
  • A brochure to promote BP’s sophisticated laboratory facilities
  • Scripts and PowerPoint slides for external university and also internal trainingĀ  presentations
  • Comprehensive graduate development induction and training manuals
  • Entries for graduate and intern award schemes (several of these turned out to be winning entries!)
  • Tools and materials for a major internal change management programme
... See some of theĀ internal communications projects